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This course is for 2024/25 entry.

Key information

This BA (Hons) degree is designed for students pursuing a career in Media and Communications. You will gain a critical understanding of today's new media culture including internet platforms, social media, digital advertising and influencer culture, allowing you to develop the skills you need to shape the future of this sector.

Start date

September 2024

UCAS code

P4P3

Duration

  • 3 years full-time
  • 4 years with placement or study abroad year

Institution

City, University of London

Location

Northampton Square

Entry requirements

Below is a list of countries with information on each about which qualifications we accept.

  • UK

    A-level:
    BBC
    Tariff:
    112 UCAS tariff points
    International Baccalaureate:
    29 points with 5 or better in two Higher Level subjects
    BTEC:
    DMM
    GCSE:
    A minimum of grade 4 (C) in GCSE English Language and Mathematics in addition to other outlined requirements.

    Contextual offers

    We apply a contextual admissions process for UK undergraduate applicants who have been in care, attend a low performing school, live in an area where few students go to university, or are the first generation of their family to enter Higher Education.

    Those who are eligible may receive a conditional offer with reduced entry requirements, typically up to two grades lower for A-levels and one grade (or eight tariff points) for BTEC or mixed qualifications.

    Mixed qualifications

    Typically the only scenario where we make conditional offers expressed as UCAS tariff points is when an applicant presents mixed qualifications, most typically a combination of A Levels and a BTEC qualification.

    In this instance, we may make a tariff point offer to present the applicant with more flexibility on equivalencies. In this case, please be aware that we may still ask for a specific score across certain qualifications and subjects. E.g. 'This offer is conditional on you achieving 128 tariff points. This must include A Level Mathematics at grade B.'

    Subject exclusions

    We do not accept General Studies and Critical Thinking. These subjects will not be included in any conditional offer we make.

    Extended Project Qualification (EPQ)

    We welcome applications from students who are completing relevant EPQ Projects. Whilst we recognise the value of these projects in preparing students for independent learning at university, the EPQ is unlikely to form part of any conditional offer we make.

    The EPQ will also not lower the specifics of any conditional offer we choose to make. We will consider the EPQ as part of the holistic assessment of the application and it could be used to form part of our final decision at Confirmation stage.

    AS levels

    We recognise that there will be differences of opportunity varying by school and college. As not all students will have the opportunity to sit AS Level exams, it is unlikely we will include AS Level grades in any offer we choose to make. Where students have completed an AS Level subject, we will consider this as part of the holistic assessment of the application and it could be used to form part of our final decision at Confirmation stage.

    University preparation programmes

    If you do not qualify for direct entry, you may wish to take a foundation programme first. These programmes are designed to prepare students for entry to City's undergraduate courses.

    Access to Higher Education

    We welcome Access course applications from 'mature' students. These applicants will be considered on the basis of their own merits. Please be aware that Access students are often asked for further information to supplement their application, this is normally in the form of a questionnaire.

    A typical offer for an Access applicant would be: Pass 60 credits, 45 Level 3 including at least 27 at distinction and the remaining 18 at merit. The Access qualification should be supplemented by at least a grade 4 (C) in Mathematics and English Language at GCSE.

  • Zimbabwe

    The Zimbabwe GCE A Level is considered on a grade for grade basis with GCE A Levels.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Zambia

    The School Certificate / General Certificate of Education.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Vietnam

    Tot Nghiep Pho Thong Trung Hoc (Upper Secondary School Graduation Certificate) students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Uzbekistan

    Uzbekistan Certificate of Secondary Education.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Ukraine

    Certificate of Complete General Secondary Education.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Uganda

    Advanced Certificate in Education (UACE) is considered on a grade for grade basis with GCE A Levels.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • USA

    Advanced Placements.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the US equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Advanced Placements will typically be applied:

    • A-level AAA = Advanced Placements 555
    • A-level AAB = Advanced Placements 554
    • A-level ABB = Advanced Placements 544
    • A-level BBB = Advanced Placements 444
    • A-level BBC = Advanced Placements 443
    • A-level BCC = Advanced Placements 433.
    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • UAE

    Thanawaya (General Secondary Education Certificate Examination)- students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Turkey

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Tunisia

    Secondary certificate.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Thailand

    Mathayom Suksa 6 (Senior High School Leaving Certificate) students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Tanzania

    Certificate of Secondary Education (CSE)

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Taiwan

    Senior High School Leaving Certificate students must successfully complete a recognised foundation course.

    Junior College Diploma

    The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Switzerland

    Federal Maturity Certificate/Maturitatzeugnis/Cantonal Maturity Certificate. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Sweden

    Avgångsbetyg / Slutbetyg från Gymnasieskola. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Sri Lanka

    Sri Lankan General Certificate of Education (Advanced Level).

    Considered equivalent to UK A-levels on a like for like basis.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Spain

    Título de Bachillerato (LOGSE)

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Polish equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Título de Bachillerato (LOGSE) will typically be applied:

    • A-level AAA = 8
    • A-level AAB = 7.8
    • A-level ABB = 7.6
    • A-level BBB = 7.4
    • A-level BBC = 7.2
    • A-level BCC = 7.

    Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • South Korea

    Korean High School Diploma students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • South Africa

    The National Senior Certificate will be accepted for direct entry to certain undergraduate courses normally

    The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Slovenia

    Maturitetno spričevalo (Matura Certificate). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Slovakia

    Vysvedčenie o maturitnej skúške (Secondary School Leaving Certificate). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Singapore

    Singapore-Cambridge GCE A-levels considered equivalent to UK A-levels on a like-for-like basis.

    Polytechnic Diploma students considered for year 1 or year 2 entry on a case-by-case basis depending on subjects taken and CGPA.

    Please contact Admissions to confirm your eligibility and the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Serbia

    Secondary School Leaving Diploma/Matura. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Saudi Arabia

    Thanawaya (General Secondary Education Certificate) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Rwanda

    The Rwanda Advanced Certificate of Education (A-level)

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Russia

    The Attestat o Srednam Obrazov

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Romania

    Diplomă de Bacalaureat. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Qatar

    Thanawaya (General Secondary Education Certificate) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Portugal

    Diploma/Certificado Nível Secundário de Educação. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the rquirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Poland

    Swiadectwo Dojrzałości / Matura.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Polish equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Swiadectwo Dojrzałości / Matura will typically be applied:

    • A-level AAA = Swiadectwo Dojrzałości / Matura 80% average from 3 extended subjects
    • A-level AAB = Swiadectwo Dojrzałości / Matura 78% average from 3 extended subjects
    • A-level ABB = Swiadectwo Dojrzałości / Matura 76% average from 3 extended subjects
    • A-level BBB = Swiadectwo Dojrzałości / Matura 74% average from 3 extended subjects
    • A-level BBC = Swiadectwo Dojrzałości / Matura 72% average from 3 extended subjects
    • A-level BCC = Swiadectwo Dojrzałości / Matura 70% average from 3 extended subjects.
    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Pakistan

    Higher Secondary Certificate (HSC).

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Oman

    Thanawaya (General Education Diploma) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Norway

    Vitnemål fra den Videregående Skole (VVO). The exact requirements MAY differ between courses.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Norwegian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Vitnemal will typically be applied:

    • A-level AAA = 5
    • A-level AAB = 4.5
    • A-level ABB = 4.5
    • A-level BBB = 4
    • A-level BBC = 4
    • A-level BCC = 3.5

    Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Nigeria

    Senior School Certificate/West African Senior School Certificate

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Netherlands

    Voorbereidend Wetenschappelijk Onderwijs (VWO). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Morocco

    The Moroccan Diplôme du Baccalauréat/Attestation du Baccalauréat

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Mexico

    Titulo Académico de Bachiller / Diploma de Bachiller / Bachillerato General - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Mauritius

    The CIE A Level sat in Mauritius is considered on a grade for grade basis with GCE A Levels sat in the UK.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Malta

    Advanced Matriculation and Matriculation Certificate Examination are comparable to A Levels with the same grading system as UK A levels.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Malaysia

    STPM / UEC.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Malaysian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to STPM will typically be applied:

    • A-level AAA = STPM AAA
    • A-level AAB = STPM AAB
    • A-level ABB = STPM ABB
    • A-level BBB = STPM BBB
    • A-level BBC = STPM BBC
    • A-level BCC = STPM BCC.

    The following A-level equivalences to UEC will typically be applied:

    • A-level AAA = UEC AAAAAA
    • A-level AAB = UEC AAAABB
    • A-level ABB = UEC AABBBB
    • A-level BBB = UEC BBBBBB
    • A-level BBC = UEC BBBBCC
    • A-level BCC = UEC BBCCCC.
    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Luxembourg

    Diplôme de Fin d'Etudes Secondaires. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Lithuania

    Brandos Atestatas (Certificate of Maturity). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Lebanon

    Lebanese Baccalaureate - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Latvia

    Atestats par visparejo videjo izglitibu (Certificate of General Secondary Education). The exact requirements from the above qualification differ between courses.

    Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Kuwait

    Thanawaya (General Secondary Education Certificate) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Kenya

    Kenya Certificate of Secondary Education (KCSE)

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Kazakhstan

    Certificate of Completed Secondary Education.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Jordan

    Thanawaya (Certificate of General Secondary Education) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Japan

    Kotogakko Sotsugyo Shomeisho (Upper Secondary School Leaving Certificate) students must successfully complete a recognised foundation course.

    Senmonshi (vocational degree), Jun-Gakushi (associate degree) and Tanki Daigaku Shuryo Shoshois (Junior College Certificate of Graduation) considered for direct entry on a case-by-case basis. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Italy

    Diploma di Esame di Stato.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Italian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Diploma di Esame di Stato will typically be applied:

    • A-level AAA = Diploma di Esame di Stato 85%
    • A-level AAB = Diploma di Esame di Stato 84%
    • A-level ABB = Diploma di Esame di Stato 80%
    • A-level BBB = Diploma di Esame di Stato 78%
    • A-level BBC = Diploma di Esame di Stato 76%
    • A-level BCC = Diploma di Esame di Stato 74%.
    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Ireland

    Irish Leaving Certificate. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Indonesia

    Surat Tanda Tamat Belajar Sekolah Menengah Umum Tingkat Atas (Senior Secondary School Certificate of Completion) students must successfully complete a recognised foundation course.

    Diploma III & IV students considered for year 1 entry on a case-by-case basis. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • India

    HSC XII

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Indian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to HSC XII will typically be applied:

    • A-level AAA = CBSE & ICSE Exam Board HSC XII 80%
    • A-level AAB = CBSE & ICSE Exam Board HSC XII 78%
    • A-level ABB = CBSE & ICSE Exam Board HSC XII 76%
    • A-level BBB = CBSE & ICSE Exam Board HSC XII 74%
    • A-level BBC = CBSE & ICSE Exam Board HSC XII 72%
    • A-level BCC = CBSE & ICSE Exam Board HSC XII 70%
    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Iceland

    Stúdentspróf. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Hungary

    Érettségi. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Hong Kong

    Hong Kong Diploma of Secondary Education.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Hong Kong equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to HKDSE will typically be applied:

    • A-level AAA = HKSDE 555 (excluding Liberal Studies and Chinese)
    • A-level AAB = HKSDE 555 (excluding Liberal Studies and Chinese)
    • A-level ABB = HKSDE 554 (excluding Liberal Studies and Chinese)
    • A-level BBB = HKSDE 554 (excluding Liberal Studies and Chinese)
    • A-level BBC = HKSDE 544 (excluding Liberal Studies and Chinese)
    • A-level BCC = HKSDE 544 (excluding Liberal Studies and Chinese).
    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Greece

    Greek Apolytirion. Please note that exact requirements may differ between courses.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Greek equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Greek Apolytirion will typically be applied:

    • A-level AAA = 18/20 plus; 18/20 in two PanHellenics
    • A-level AAB = 18/20 plus; 17/20 in two PanHellenics

    Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Ghana

    Senior School Certificate/West African Senior School Certificate

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Germany

    German Abitur.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the German equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Abitur will typically be applied:

    • A-level AAA = Abitur 1.8
    • A-level AAB = Abitur 2.0
    • A-level ABB = Abitur 2.2
    • A-level BBB = Abitur 2.4
    • A-level BBC = Abitur 2.6
    • A-level BCC = Abitur 2.8.
    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • France

    French Baccalaureate.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the French equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to French Baccalaureate will typically be applied:

    • A-level AAA = French Baccalaureate 15/20
    • A-level AAB = French Baccalaureate 14/20
    • A-level ABB = French Baccalaureate 13/20
    • A-level BBB = French Baccalaureate 12.5/20
    • A-level BBC = French Baccalaureate 12/20
    • A-level BCC = French Baccalaureate 11.5/20.
    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Estonia

    Gümnaasiumi loputunnistus with the Riigieksamitunnistus (Secondary School Leaving Certificate with the State Examination Certificate).

    The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Egypt

    Certificate of Nile International Secondary Education

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Denmark

    Hojere Forberedelseseksamen (HF). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Czech Republic

    Vysvědčení o maturitní zkoušce / Maturita (Secondary School Leaving Certificate). The exact requirements from the above qualification differ between courses.

    Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Cyprus

    Apolytirion plus Pancyprian examinations. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Croatia

    Maturalna svjedodzba (Matura Certificate). The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Columbia

    Bachiller Académico/Technico

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • China

    Senior High School Certificate students must successfully complete a recognised foundation course.

    Gaokao students with exceptional grades considered for direct entry on a case-by-case basis. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Canada

    Grade 12 high school graduation certificate / diploma. Please note that exact requirements may differ between provinces.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Canadian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Canadian year 12 Diplomas will typically be applied:

    • A-level AAA = 85% average across 5 best Grade 12 subjects
    • A-level AAB = 80% average across 5 best Grade 12 subjects
    • A-level ABB = 77% average across 5 best Grade 12 subjects
    • A-level BBB = 75% average across 5 best Grade 12 subjects
    • A-level BBC = 72% average across 5 best Grade 12 subjects
    • A-level BCC = 70% average across 5 best Grade 12 subjects.
    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Cameroon

    The Cameroonian GGCE is normally considered like for like with UK A levels.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Bulgaria

    Diploma Za Sredno Obrazovanie.

    Please refer to the UK entry requirements for this course, check for any prerequisites such as compulsory or preferred subject areas, and use the following as an indication of the Bulgarian equivalent required.

    The equivalents provided are intended as a guide only and individual applications are assessed on a case-by-case basis.

    The following A-level equivalences to Diploma Za Sredno Obrazovanie will typically be applied:

    • A-level ABB = Diploma Za Sredno Obrazovanie 5.3 average and 5 in state exams
    • A-level BBB = Diploma Za Sredno Obrazovanie 5.0 average and 4 in state exams
    • A-level BBC = Diploma Za Sredno Obrazovanie 4.5 average and 4 in state exams
    • A-level BCC = Diploma Za Sredno Obrazovanie 4.0 average and 4 in state exams
    • A-level CCC = Diploma Za Sredno Obrazovanie 4.0 average and 4 in state exams.
    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Brunei

    Brunei-Cambridge GCE A-levels considered equivalent to UK A-levels on a like for like basis.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Brazil

    • Certificado de Conclusao de Ensino Médio
    • Certificado de Conclusao de Segundo Grau

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Botswana

    Botswana National qualifications

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Belgium

    Diploma van Secundair Onderwijs/Certificat d'Enseignement Secondaire Supérieur.

    The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Bangladesh

    Higher Secondary Certificate (HSC).

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Bahrain

    Thanawaya (General Secondary Education Certificate) - students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Azerbaijan

    General Secondary Education Certificate.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Austria

    Reifeprufungszeugnis/Maturazeugnis. The exact requirements from the above qualification differ between courses. Please contact Admissions to confirm the requirements for your course of interest.

    Visa requirements

    International Students from within the European Economic Area (EEA) may need to apply for a Student visa or entry clearance to come to the UK to study if they do not have EU Settlement Status.

    • Students on courses of more than six months
    • Students on courses of less than six months.

    For more information see our main Visa page.

  • Argentina

    Titulo de Bachiller.

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Algeria

    The Baccalaureat de l'Enseignement Secondaire

    Students must successfully complete a recognised foundation course.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Albania

    Diplome e Matures Shteterore (Diploma of State Matura). Students must successfully complete a recognised foundation course. Alternatively, IB, A Levels, or other European system will be considered.

    Visa requirements

    International Students coming to study in the UK may need to apply for a visa or entry clearance to come to the UK to study. The way that you apply may vary depending on the length of your course. There are different rules for:

    • Students on courses of more than six months
    • Students on courses of less than six months

    For more information see our main Visa page.

  • Other

    If you are unable to find your country equivalents in the above list, City will consider other international qualifications on a case by case basis.

    Please contact the Admissions team for more details.

English language requirements

If your first language is not English, we will require evidence of English language proficiency. Minimum requirements are:

IELTS:
6.5 with a minimum of 6.0 in each component
  • Cambridge ESOL: CPE grade C or above
  • PTE Academic: 59 overall with a minimum of 59 in each component.

English language programmes

Don’t meet the English language requirements? INTO City, University of London offers English language programmes to help prepare you for study at university. These intensive and flexible courses are designed to improve your English ability for entry to degree courses.

Apply now

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Prospectus

Why choose this course?

  • Ranked

    1st

    in the UK for Communication and Media Studies
    (Complete University Guide 2023)

  •  

    Briefcase

    Boost your employability with industry-focussed modules and an optional placement year or study abroad.

  •  

    Network

    Learn how to succeed professionally in today’s social media and influencer culture.

Media and Communications BA (Hons) degree Course overview

This course is subject to university approval for 2024 entry.

At City we have a long history in teaching media-based courses. Our BA Media and Communications provides you with a broad understanding and intensive academic study of today’s new media and communication culture, including social media and promotional media and culture.

Our course allows you to try out, critically evaluate and apply aspects of media production as well as communication, PR and advertising. You will learn the intellectual tools and business savvy necessary to understand the big picture of media and creative industries and the ethical questions that pertain to creatives’ working lives.

Your core modules teach you about digital content creation and the operations of global media industries. In your elective modules you can opt into more specialist and practical elements of media production, advertising and a variety of communication strategies.

  • Learn how to thrive professionally with a hands-on and intensive study of today's digital media and communication culture.
  • Boost your employability with our industry-focused modules and an optional integrated professional training year or study abroad.
  • Take advantage of excellent media internship opportunities thanks to our central London location.

Structure

Course content

In the first year, you will study a broad range of modules from across Media and Communications. This combines practical modules with theory to provide you with a solid grounding before you concentrate more deeply on your chosen focus and electives in your second and third years.

In the second and third years, core modules acquaint you with the critical knowledge to understand effective media and communication forms and distribution channels, how to reach and influence audiences and how the media and creative industries operate. Practical modules instruct you in how to create media (including digital audio/visual works such as adverts, short films and documentaries or podcasts) and effective communication, for example, how to make stylistic decisions based on a client’s brief or an organisation’s strategic goals.

The third year places greater emphasis on your career interests and specialist application. The major project allows you to create an individual project relating to your interests. Alongside this, you can specialise your studies through electives.

Year 1

All of the Year 1 modules listed below are core modules.

  • Understanding Media and Communications 1 (15 credits)

  • Understanding Media and Communications 2 (15 credits)

  • Working with Words (15 credits)

  • Creativity and Social Justice (15 credits)

  • Media and Communications Audiences (15 credits)

  • Introduction to Marketing and Advertising (15 credits)

  • Digital Content Creation 1 (15 credits)

  • Digital Content Creation 2 (15 credits)

Year 2

Year 2 includes six core modules (those indicated by an asterisk below).

  • Media Economics and Regulation*

    This module introduces you to the economic characteristics and regulatory concepts found within media markets. Using case studies, you will apply theoretical insights and analyse and evaluate media production and media forms.

  • Media Distribution*

    This module provides students with a comprehensive understanding of the functions, roles and operations of distribution companies, and how these shape media. You will be able to analyse and apply theoretical insights to a multitude of case studies including your own creative work.

  • Advertising and Consumer Culture*

    This module aims to help you think critically about the purposes and forms of advertising within consumer culture and human beings’ media repertoires. Utilising your new skills, you will apply these insights to create your own adverts.

  • Media, Theory and Society*

    This is a module which examines contemporary debates in media and journalism. By completing this module, you will be made familiar with the long debate about the media’s role within a free society.

  • Digital Platforms and Media Industries*

    This module will acquaint students with the fundamental concepts of digital platforms from an economic, legal, governance and policy perspective.

  • Working and Managing in the Creative Industries*

    This module will help you to become more employable by critically investigating the world of work in the contemporary media and creative industries including the pleasures, issues and challenges that characterise modern, knowledge-based labour.

  • Public Relations

    This practical module introduces you to Public Relations and the planning processes in PR. You will be taught how to create your own strategic campaigns that will be in support of business objectives.

  • Writing for Screen Media

    This practical module develops your skills in writing effectively and targeted to your audience across a range of media and communication formats, from taglines and advertising copy to short treatments and screenplays.

  • Strategic and Marketing Communication

    This module teaches you more advanced communication tools, techniques and strategies to promote your brand, advance your company's goals and deal with special communication issues (e.g. crisis and reputational risk management).

  • Podcasting

  • Micro-placements

    The micro-placement module is an exciting way to gain professional experience via short summer placements with a wide range of London-based employers. The programme aims to give you real-life exposure to the business environment and enhance your employability skills.

Year 3

Year 3 includes three core modules (those indicated by an asterisk below).

  • Final-year Project (45 credits)*

    This module provides the opportunity for you to demonstrate the knowledge and skills you have acquired during your studies at City to produce an original project consistent with a practice related to Media and Communications.

  • Branding the Self (15 credits)*

    This module develops your enterprising knowledge and critical understanding of business opportunities within the cultural and creative industries. It will provide you with a better understanding of what is required to build a freelance entrepreneurial career.

  • Stardom and Influencer Culture (15 credits)*

    This module evaluates the historical, social and technological contexts that led to the emergence of specific kinds of stardom, celebrity and influencer culture. You will gain an understanding of lifestyle branding and influencers as media personalities and marketing vehicles.

  • Creative Advertising (15 credits)

    In this practical module, you will develop your skills in idea generation, creative proposal, pitching and public presentation, design, groupwork, and communicating with clients through execution of a creative project from start to finish.

  • Social Media Marketing (15 credits)

    This module focuses on social media and wider digital marketing and management. It explores the relationship of various digital channels and technologies and how they support overall marketing strategies and campaigns.

  • User Experience (UX) and Data Analytics (15 credits)

    This module introduces the art and science of examining data to support media makers and organisations in their decision making. You will gain digital analytical skills helping you understand the user experience which is needed to succeed in the media industries.

  • Political Communication

    The course introduces you to the role of political communication in the political process, examining various aspects of government information policy and the relation between government, the media and the public.

  • Media Law

    This module offers you the opportunity to gain in-depth knowledge and understanding of a specialised area of legal study, media law.

  • Micro-placement

    The micro-placement module is an exciting way to gain professional experience via short summer placements with a wide range of London-based employers. The programme aims to give you real-life exposure to the business environment and enhance your employability skills.

  • Industry Projects

    Using knowledge and skills gained through your degree, you will work in small multi-disciplinary groups on real-life professional level practical projects for employers, choosing between 5 sector streams, such as policy, finance, community, business and arts and culture.

Teaching and assessment

Your modules will be delivered using a combination of:

  • Lectures
  • Practical workshops (here you will hone your skills in areas such as camerawork, sound recording and digital editing.)
  • Interactive sessions
  • Small seminars
  • Personal tutorials

Lectures will provide you with commentary and explanation of key content areas. Most modules also offer small seminars and workshops, where you can develop your understanding of key texts and ideas through discussion and debate as well as hone your practical and professional skills.

This versatility of approach will not only facilitate discussion but allow you to generate your own content, with different audiences, forms and functions in mind.

Assessment methods

The programme assesses your knowledge of key concepts and creative practice via a mix of coursework assignments including:

  • creative portfolios including films and adverts
  • blogs and podcasts
  • critical/reflective essays
  • academic essays
  • presentations, industry reports, marketing plans
  • other projects and individual and group assignments.

In media production and other creative projects, you will develop your skills in providing and receiving peer review.

Individual and group project reports and presentations will assess both creative and professional content and your presentation skills.

Fees and funding

Fees for year 2024/25

UK

£9,250

Overseas/EU

To be confirmed

The tuition fees indicated are for the 2024/25 academic year only. Fees for future years may be subject to an inflationary increase in the region of 5%.

Funding options

Explore up-to-date information about funding options, available financial support and typical living costs.

  • Fee waivers are available for this course.
  • Means tested support is available for 2024/25 entry.

Additional expenses

Some of our degrees may involve additional expenses which are not covered by your tuition fees. Find out more about additional expenses.

Career

Upon graduation, students can enter a broad range of roles including:

  • Digital content creator
  • Content marketer
  • Production coordinator
  • Communication officer
  • Marketing and advertising
  • Social and digital media manager
  • Events planning
  • Writing and publishing roles
  • Human resources
  • Broadcast and news media
  • Market researcher
  • Research (incl. Think Tanks, NGOs, government departments)
  • Data Analysis
  • User Experience (UX) researcher
  • Politics, community organising, fundraising
  • Sales roles.

How to apply

Applications for degree courses must be made through the Universities and Colleges Admissions Service (UCAS).

Apply now

This course is subject to university approval for 2024 entry.

You can apply through your school or college using the Apply system, which enables you to submit your application directly to the UCAS website.

You can apply to up to five universities or institutions on the form. The UCAS code for City, University of London is C60.

Please take care to enter the correct course code when applying, particularly for subjects with a Foundation year or with BEng (Hons) and MEng (Hons) or BSc (Hons) and MSci (Hons) options.

UCAS has implemented an 'invisibility of choices' policy so that, on the initial application and while you are receiving decisions, each institution can see only their entry and not those of other institutions you have chosen. This ensures that your application for a course at City is considered solely on your academic and personal qualities.

You should submit your completed application form to UCAS with a £26.50 application fee. If you want to apply to City, University of London only, you can make a single choice application at a reduced rate of £22.

For enquiries about the admissions process at City, please contact our Admissions Office

Complete the Admissions enquiry form

Call: +44 (0)20 7040 8716.

If your enquiry is about admission to a particular course, please use the contact details provided on the course page.

When to apply

Your application for entry in September 2023 should arrive at UCAS between September 2023 and 25th January 2024. Applications that arrive after 25th January 2024 will be considered only at City's discretion.

Contacting UCAS

Website: www.ucas.com

Address: Universities and Colleges Admissions Service (UCAS), Rosehill, New Barn Lane, Cheltenham, Gloucestershire, GL52 3LZ

Telephone:

  • from inside the UK 0871 468 0468
  • from outside the UK +44 (0)871 468 0468

For callers with hearing difficulties:

  • from inside the UK use the Text Relay service on 18001 0871 468 0468
  • from outside the UK dial +44 151 494 1260 (text phone) and then ask the operator to dial 0871 468 0468.

Our students

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Academics

Your studies are supported by a team of committed and enthusiastic teachers and researchers, experts in their chosen field. On occasion we also work with external professionals to enhance your learning and appreciation of the wider subject.

Professor Mattias Frey

Head of Department

Department of Media, Culture and Creative Industries
Dr Diana Yeh

Dr Diana Yeh

Associate Dean EDI.

Department of Media, Culture and Creative Industries

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