Starting a business is an exciting, yet daunting process. This popular evening course aims to support anyone embarking on a new business venture providing them with the knowledge to build their business and succeed.
Delivered as 10 weekly evening classes, the Starting Up in Business short course combines academic expertise with practical knowledge - ideal for people looking to start their own business but who are not sure where to begin.
Led by industry experts who have started businesses themselves, students will develop a wide set of entrepreneurial skills and gain essential knowledge in planning, marketing and managing finance.
The Starting Up in Business part-time course highlights the key issues to be considered, from marketing and sales to finance and legal requirements.
Topics will include:
“ This is a great short course that provides an overview of what's needed when running a business. ”
“ The tutor was very patient and inspiring ”
Participants should be keen to develop their own business idea. Anyone who has just started running their own business or is thinking of doing so will benefit from this course.
Formal qualifications are not required but participants who do not speak good English may find this Business Start Up course challenging.
Each week has a main subject topic and a supplementary topic depending on the level of classroom involvement. All participants are encouraged to do research in the background. Some participants write a business plan over the period of the course, but this is not compulsory. There is no formal assessment.
There are several books available entitled "starting up in business" all of which give good advice - the tutors prefer recommending more inspirational literature such as biographies by people who have been there and succeeded (or indeed failed). Examples will be given throughout the course.
Martin Deal holds an MBA and has been teaching at City for the past nine years. He has extensive experience of working with owners/managers of small business enterprises.
Martin runs his own companies and advises small businesses on many aspects of business including the use of Digital Technology and Marketing techniques.