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Adrian Bradley
Campus Life Series: Graduate Success

Career change success for Broadcast Journalism graduate

Former PR Manager's career change gamble pays off as he lands work at the BBC


More than 300 journalism students from City University London celebrated their graduation this week at ceremonies held at the Barbican Centre, in the heart of the City of London. Among those who donned a cap and gown was Adrian Bradley who left his stable job in PR two years ago to embark on a new career in broadcast journalism. His decision paid off and he now freelances for BBC Radio 4, ITV London and Eagle Radio.

As an undergraduate at the University of Birmingham (BA Political Science, 2003) Adrian was involved with student radio. After graduating, he forged a successful career in media relations but held on to his ambition to one day work in a radio. Two years ago, he finally made the decision to quit his job and enrol on a Masters in Broadcast Journalism at City.

"I knew it was a big step, but at 33 I felt like it was my last chance, like it was 'now or never'," Adrian said.

I chose City because the journalism courses here have a great reputation and I knew if I was going to do this I had to choose the best course I could.

Adrian completed his studies in 2014 and now works as a Freelance Broadcast Journalist on radio shows like Woman's Hour and You and Yours on BBC Radio 4, alongside freelance work for ITV London and Guildford station Eagle Radio. He attributes his success to the experience, skills and opportunities gained as part of his course at City.

Adrian said: "I absolutely wouldn't be doing what I am today if it wasn't for City. When you're looking for work experience, having City on your CV gets you through the door. The course helped me to practise with the software used by radio stations and I learnt how to put together stories," he said.

"We also got to meet with editors from each of the big news stations and work with respected and highly successful journalists like Penny Marshall and Roy Greenslade; experiences that were invaluable. This meant that when I started my work experience placements I could hit the ground running and make a good impression, ultimately leading to me getting freelance work once I'd finished the course."

City's Department of Journalism is ranked second in the UK to prepare for a career in journalism, with 96 per cent of its Masters graduates finding employment within six months. Notable alumni include ITV News presenter Sophie Raworth; Editor of the Radio Times, Ben Preston and Sky News presenter, Dermot Murnaghan.

Director of Broadcasting, Professor Lis Howell said: "Our courses aim to equip students to go straight into the exciting world of broadcast journalism. Congratulations to all our students graduating this week. We wish them all the best as they embark on their careers in journalism."

The ceremonies will be available to view on City's graduation website. For more information and to watch online, visit

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