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  1. Events
  2. 2019
  3. January
  4. Grounding desire: The role of consumption and reward simulations in eating and drinking behaviour

Jan

30

Wednesday

Grounding desire: The role of consumption and reward simulations in eating and drinking behaviour

1.00pm

Seminars

Public

Speaker: Esther Papies, University of Glasgow

Abstract:

I will present a grounded cognition theory of desire and motivated behaviour, along with empirical evidence that supports it, and discuss implications for self-regulation. The grounded cognition theory of desire suggests that desire arises when an internal or external cue triggers a simulation of an earlier appetitive experience that was rewarding and that has been stored as a situated conceptualization, incorporating information about the setting, actions, events, emotions, etc.  Once part of this situated representation is cued, it can re-activate its other elements via pattern completion inferences, and lead to the experience of desire and motivated behaviour. I will review studies supporting this account, using behavioural, physiological, and neuro-imaging methods.

We find, for example, that food and drink cues (e.g., images, words) trigger spontaneous consumption and reward simulations (e.g., thoughts of eating and enjoying the food), that these simulations lead to desire and bodily preparations to eat (e.g., self-reported cravings, salivation), and that they are enhanced by situational cues (e.g., images of congruent background situations).  I will also discuss how this theory of motivated behaviour can explain other findings in the self-regulation literature, and address implications for interventions, including mindfulness.

Sandwich lunch available from 12.30pm, seminar starts at 1.00pm.

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When & where

1.00pm - 3.00pmWednesday 30th January 2019

D427 City, University of London Northampton Square London EC1V 0HB United Kingdom