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  4. Social Media Week: Forging Lasting Relationships With Your Audience




Social Media Week: Forging Lasting Relationships With Your Audience




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In the current market social media is the driving force behind how businesses engage with their audience and forge lasting relationships. For start-ups and SMEs, social media can build the brand whilst providing a personal voice for the organisation.

If you have recently set-up or run a thriving business and wish to learn how to utilise social media to communicate with your audience, join us for this breakfast session to hear from our industry experts, offering best practice advice and ideas in the different elements of Social Media.

- Social Media in B2B
- Social Media beyond broadcasting and reacting
- Community engagement
- Social Media Marketing roles

Starting with a brief introduction to the event, you will then have the opportunity to speak with each of our experts in a Q & A  session.

This is your opportunity to learn how you can utilise social media to work for your business.


    Anna Younger - Spada
    Sionade Robinson - Cass Business School
    Mark Sherwin - Accenture Intertactive
    JoEllyn Prouty McLaren - Cass Business School

Doors will be open from 8.00am for registration, breakfast and networking. The event will commence at 8.30am.

#SMWCass @cassinthenews

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When and where

8.00am - 10.30amWednesday 24th September 2014

200 Aldersgate Cass Business School 200 Aldersgate Street London EC1A 4HD United Kingdom