Consumers in optometric research survey
Sue Blakeney
A study was conducted with the aim of investigating whether consumers knew about, or would like to become involved in NHS research. The study was conducted using an anonymous questionnaire which also included questions to determine what course of action consumers would take if they suffered from various eye problems, both severe and trivial.
The respondents were chosen from three distinct groups:
- Those in the waiting room of a suburban GPs practice
- Those who came into an optometric practice in a middle class town
- Those who came into an optometric practice in a more deprived urban area
The sample size was not intended to represent the population at large, but to enable a rough insight to be gained into the views of consumers in these three groups. The age range of the respondents varied from the range of 18-25 to 76+.
Part I - Assessed the degree to which consumers were or would like to be involved in optometric research
Consumers were asked if they were aware of any research on the subject of eye care, or optometric practice and if they would like to be involved. If they showed a willingness to participate, the preferred level of involvement was investigated.
Part II - Assessed how consumers would deal with specific eye problems
A variety of eye scenarios were outlined. For each set of symptoms, the researcher enquired whether or not the consumer would consult a healthcare professional and if so, how quickly would they present themselves.
Part III - Why do consumers visit optometrists?
Finally, consumers were questioned about how often and why they visited their optometrist, and what, if anything, deterred them from going.