Staging a Live Music Event Short Courses
This is a practical course that offers an opportunity to put on an actual live music event and explore the main aspects involved in promoting it. Participants will programme an event, draw up budgets, production schedules and marketing plans, before staging a live performance at a key London venue. If you or the performers that you represent are interested in performing, please bring a demo to the first meeting. Staging Music Events course is ideal for people who are working in one area of the music industry and would like some hands-on experience of putting on a gig.
A taste of last term's event:

Course Information
| Start Date | Start Time | Duration | Cost | Course Code | Apply |
|---|---|---|---|---|---|
| Monday 3 October 2011 | 18:30 - 20:30 | 10 weekly classes | £365.00 | CE2309 | Course Cancelled |
Tutor Info
iKE Onuorah has over 12 years' experience as a club promoter, project manager and an event organiser. He is a former graduate of the Cultural Industries programme at City University and has a BA Hons in Commercial Music at Westminster University where he now lectures on their Tour Management and the Live Music Industry module. He has recently been appointed as the Live Music Sharing Pathway Leader for the Club Show.
iKE's past achievements include working as part of the Back Stage Management Team for the Eddie Kadi O2 Arena Concert, Tour Manager for the BPA Concert, Tour Manager/Orchestra Fixer for the Nitin Sawhney BBC Prom, as well as a consultant and part of the Production Team for the Gift of Life Ball.
At present he is the Venue Manager for Black Grape Music Venue, as well as running his own Booking Agency Strictly Entertainment where he represents a rage of artists in the Creative Industries. Additionally he does consultancy work for several youth workshops, summer schools and other event organising projects.
Eligibility
No prior knowledge is required in putting on events but experience of an aspect of the music industry is desirable, or the completion of a relevant introductory course.
What will I learn?
You will learn how to select and evaluate demo tapes and promotional material of a selection of music acts to programme for the event. You will learn how to prepare an event budget, write press releases, select information and relevant publications for promotion of the event.You will be able to evaluate and prepare promotional material and press reviews; prepare technical riders/stage plans/contracts/ production schedules/musician itineraries and license applications. You will stage and participate in an actual event and evaluate the process.
Recommended Reading
While we encourage you to read the books on the reading list for your course, we recommend that you speak to the tutor before investing in the purchase of any essential text.
Journals: Audience, Music week
Harrison, Ann (2000) Music the business: the essential guide to the Law and the Deals (Virgin)
Davis, S & Laing, D. The Guerilla Guide to the Music Business (Continuum)