Doing Business with China – Language and Culture  Short Courses

Mandarin is increasingly regarded as a key language of international commerce. There is great demand for business professionals to be able to speak Mandarin with a clear understanding of Chinese business culture, but current available programmes are not meeting the need of teaching business culture as an integral part of Business Mandarin course. As a result of it, students find difficulties using the language appropriately, and the business communication is often ineffective. This course will not only enable students to communicate confidently with native Chinese speakers in business settings, but also gives a comprehensive framework for understanding Chinese business culture. 

Course Information

Start DateStart TimeDurationCostCourse CodeApply
Monday 1 October 2012 18:00 - 21:00 10 weekly classes £295.00 CE1006 Enrollment Closed
Monday 21 January 2013 18:00 - 21:00 10 weekly classes £295.00 CE1006 Course Cancelled
Monday 1 October 2012 18:00 - 21:00 20 classes over 2 terms £500.00 (Modules 1 and 2) CE1006 Enrollment Closed

Tutor Info

Yinghong Huang is an experienced teacher of Mandarin to adults in the UK. Formerly working at the Foreign and Commonwealth Office, she has trained many government officials as well as company employees and business professionals. She specialises in business Chinese and has been working at City University Cass Business School since 2004. She is also a registered Mandarin Examiner for the Chartered Institute of Linguists.

Eligibility

No prior knowledge required.

What will I learn?

Teaching objectives will cover:
To introduce basic Mandarin pronunciations, sentence structures and word order.
To introduce essential Mandarin topics and phrases in business settings.
To examine the differences between daily Mandarin and business Mandarin.
To raise culture awareness and explore Chinese business etiquette.
To discuss different cultural values and attitudes in the workplace in UK and China.
To explore further about UK China communication and negotiation style, decision making process and leadership style etc.
To examine the practical communication in real situation.
To analyse any new cultural issues.

Teaching and Assessment

Teaching will include a variety of activities including lectures, presentations, individual and group work.
Informal assessment methods will be guided by your tutor and may include oral presentation, written work, group discussion and Q & A sessions.

Recommended Reading

This will be discussed with your tutor during the first evening of the course.

Application Deadline: